2025年11月5日，梅赛德斯-奔驰于北京朗园Station举行主题发布会，正式宣布全新纯电CLA车型在中国市场上市，新车共推出2个配置，价格区间为24.9-28.56万元。另外此次发布会还发布了一款超长续航冠军限量版车型，限量100台，售价为29.99万元。
作为梅赛德斯-奔驰"电动优先"战略下的重磅产品，新车基于专属电动平台MMA（Mercedes-Benz Modular Architecture）打造，以品牌经典"感性·纯粹"设计哲学为内核，深度融合数字智能科技与循环可持续理念。其创新性地将轿跑美学与电动效能完美结合，通过三电系统优化、智能座舱进阶及全生命周期碳减排实践，为追求品质生活的消费者提供了兼具情感价值与实用价值的电动出行方案。此次上市不仅标志着梅赛德斯-奔驰在豪华电动细分市场的战略布局进入新阶段，更展现了传统豪华品牌向电动化转型过程中的技术积淀与创新魄力。
外观设计：电动时代的优雅宣言
全新纯电CLA采用标志性的封闭式星辉前脸设计，142颗可独立编程控制的LED三叉星徽组成智能光幕系统，在迎宾、锁车及行驶过程中可呈现7种动态灯语模式。贯穿式LED日行灯与主动式进气格栅协同工作，配合经过千次风洞测试的溜背式车身曲线，最终达成0.21Cd的超低风阻系数。
隐藏式电子门把手采用压力感应技术，无框玻璃配备双层隔音涂层，在延续经典轿跑轮廓的同时实现空气动力学性能的突破。针对中国市场特别开发的长轴距版本（整车长度4763mm/轴距2830mm）通过后门30mm延展设计，使后排腿部空间达到行政级水准。
GT风格车尾与环形星徽尾灯构成立体光效矩阵，其夜间可视距离较传统尾灯提升至300米，成为道路上的独特标识。
内饰革新：可持续豪华的沉浸体验
座舱设计遵循"数字雅奢"理念，重构新时代豪华感知：
三联屏交互系统：由10.25英寸曲面液晶仪表、14英寸悬浮中控屏及选装14英寸副驾娱乐屏构成连贯的玻璃化座舱界面，搭载第二代MB.OS操作系统，支持5G-V2X通信与机器学习算法，可实现多模态交互（语音识别准确率提升至98%、支持11种手势指令）；
L2+级驾驶辅助：MB.DRIVE系统配备12个超声波雷达、5个毫米波雷达与4环视摄像头，支持高速公路自动变道及记忆泊车功能；
数字交互生态：副驾娱乐屏支持独立蓝牙连接与影音投屏，AR-HUD系统投射面积达70英寸，与高精地图深度融合实现车道级导航；
环保材质应用：座椅采用获认证的100%再生皮革，中控饰板融合竹纤维复合材料与天然防水纸基材质，全景天幕应用纳米级双涂层技术实现99.9%紫外线阻隔与自适应透光调节；
声学体验升级：标配Burmester® 4D环绕音响系统，配备座椅谐振器与头枕扬声器，支持杜比全景声编码与6种可定制模拟声浪（含电动专属"银河之音"），配合36处声学包优化设计，使车内静谧性达到48分贝的剧院级标准。
动力性能：能效与激情的平衡艺术
基于800V高压平台架构，新车在三大维度实现技术突破：
能效方面：永磁同步电机与碳化硅电控系统协同实现93%的综合能效，WLTP工况下能耗低至12.2kWh/100km，搭载的85kWh宁德时代CTP电池组采用NCM811配方，在CLTC标准下续航达866km；
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动力配置：后驱版搭载200kW高功率电机（峰值扭矩335N·m），四驱版采用前异步+后永磁双电机布局（系统综合功率260kW/扭矩515N·m），配合两挡减速器实现0-100km/h加速4.8秒。
充电效率：支持320kW超级充电，在理想条件下10分钟可补充325km续航，前备箱101L容积与405L后备箱构成多维储物体系。
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